We kindly invite you to Professor Christoph Bläsi’s open lectures on artificial intelligence in publishing, book research, book economy and management at the Faculty of Communication:
25 November
For Bachelor’s students:
09:00–10:30 AI in publishing (Room 205, Building I)
For Master’s students:
18:00–19:30 Researching the book in the digital world: what about theories and methods? (Room 417, Building III)
19:30–21:00 Book economy and management (Room 417, Building III)
26 November
For Bachelor’s students:
09:00–10:30 Book marketing – a top-level view (Room 205, Building I)
11:00–12:30 Crystalisation points of book economy and management with a strategic twist (Room 205, Building I)
Christoph Bläsi, a computational linguist trained in Freiburg, Heidelberg, and Bielefeld in Germany, as well as in Brighton in the UK, had worked for over 12 years in the German publishing industry (digital publishing, information management). In 2004, he was appointed Professor of Book Studies at the University of Erlangen-Nuremberg; since 2009, he has been Professor of Book Studies at Johannes Gutenberg University Mainz. Christoph Bläsi's current research areas include AI applications in publishing, economical and management aspects of educational publishing, scholarly publishing, and reading. Christoph Bläsi has spent semesters abroad in Pisa (1991) as a guest researcher, as well as in Edinburgh (Edinburgh Napier University) (2014) and in Rome (Università Roma Tre) (2025) as a guest professor.